Grow Faster with Marketing That Sells

An outside perspective can often bring a host of fresh ideas into your creative and strategic planning, ideas that can easily double or triple your sales. If you pride yourself as an innovator, continually working ON your business as much as IN your business, the Clarify marketing team can bring a fresh set of concrete, actionable ideas to your creative, strategic and tactical processes. If your mission is to increase sales and decrease your cost per sale, we can help from conception to deployment, testing, ongoing development and refinement.

Marketing and Sales...Distinct Yet Equally Important

Marketing creates Attention and Interest in your offer. It’s what compels your audience to WANT to speak with you and your team. The sales process creates Desire and Action. It’s the relationship-building process that begins the moment your message is delivered. Without both functions operating seamlessly and in sync, the results are usually one of the following:

• Adequate Quantities of Leads Yet Low Sales Conversion Rates
• Low Numbers of Qualified Leads and Stagnant Sales
• Wasted Marketing Budgets and Idle Sales People

How We Help

Clarify’s Professional Services team can help you generate higher numbers of more qualified leads while eliminating operational bottlenecks that result in lost sales. Using proven processes combined with the latest technologies, your marketing and sales efforts can finally become the well honed machine you've always wanted.

Strategic Services Include:

• Market Research and S.W.O.T analysis (Strength, Weeknesses, Opportunities and Threats)
• Marketing Plan Development, Timelines, and Budgeting
• Campaign Strategy and Lead Generation
• Sales Process Development and Flow (Capture to Closing)

Deployment Services Include:

• Copywriting and Graphic Design
• Presentation and Collateral Development
• Web and Telephone Lead Handling (Web, Email, Phone)
• High-volume Automated Response Handling
• Sales Follow-up Processes and Scripting
• Technology Implementation
• Campaign Measuring and Tracking
• Administrative and Provisioning Processes and Handling
• Training and Sales Duplication

Branding and Imaging

Whether you’re a one-person operation or a global enterprise, your name and how you present it speaks volumes. Your brand creates the intangible perceptions of your company, the 'essence' that builds trust and loyalty with your audience. It conveys your promise to your customers and differentiates you from the competition. It’s who you are, who you want to be and who others perceive you to be.

Your brand extends to virtually every aspect of your business; your literature, websites, email, advertising, how you answer the telephone, the quality of your business cards. It all makes a difference in the outside perception of your promise to the marketplace. Your brand requires attention, care and feeding while undergoing periodic updates to keep it fresh and relevant.

Clarify’s talented team of marketing strategists, writers and designers will develop the following components of your brand strategy and ensure consistency in all aspects of your online and offline presence.

• Titles and Names
• Slogans, Taglines, and Ticks
• Trademark Development (Logos, Bugs, and Avatars)
• Phone and Email branding
• Literature and Collateral
• Advertising

Content Copywriting

Clarify’s writers can turn your vision into persuasive copy that captivates your audience and compels the highest possible response. Our ultimate objective is to help you deploy the strategies and processes to move your prospects into predictable, quantifiable action.

Whether it’s a simple advertisement, direct response campaign, short-term promotion or long-term campaign, offline or online, we can help you say it well and say it often. And, we do it with:

• Style and Creativity That Showcases Your Intangible Qualities and Differentiating Factors
• Clarity and Focus That Puts Your Offer in Sync With Your Market’s Wants and Needs
• Compelling, Specific, and Definitive Language That Clearly Conveys Your Message

Do you have an important proposal, presentation, or research report to write and could use some extra help articulating your content in a clear, concise and visually stunning manner? Clarify can help you articulate and format your content into a concise, user-friendly format that will convey your message with the impact and professionalism your audience expects.

Writing Services Include:

• Sales and Marketing Proposals
• New Business Initiatives
• Business Plan Writing
• Business Research Reports
• Technical Specifications
• Needs Analysis and Request-for-Proposal (RFP)

Web Design and Online Marketing

A visually engaging and compelling website is a must. We will help you focus and implement your online marketing strategy with high-impact design, effective copy, and optimal navigation that results in a site that actually produces results for your business.

Solutions include:

• Website and Landing Page Design
• Google AdWords and PPC
• Banner Advertising
• Email Marketing
• Direct Response
• Radio and TV
• Flash and Video

Next Steps

• Talk to a Consultant by Phone or Email
• Get a Quote
• Download Literature
• View Quick-tour
• Schedule a Demo